Curious which choices make a web address safe, private, and active within minutes?
This guide walks U.S. users through each clear step of the registration process and explains the key roles played by registrars, ICANN policies, and DNS providers.
Cloud Domains on Google Cloud lets you search availability, set DNS with Cloud DNS or custom name servers, pick privacy, verify contact email, and watch a registration move from REGISTRATION_PENDING to ACTIVE fast.
Squarespace’s acquisition of Google Domains registrations changed where privacy choices and renewals are handled, but core steps remain the same.
We cover the essential information and steps you need: brainstorming a strong site address, checking pricing, providing accurate contact details, and confirming payment so your web presence resolves without surprises.
Key Takeaways
- Cloud Domains simplifies search and purchase with clear verification and quick activation.
- Choose Cloud DNS or custom name servers based on control and technical needs.
- Auto-renew is on by default; you can turn it off if desired.
- Accurate contact information prevents ownership and recovery issues.
- Premium listings aren’t supported by Cloud Domains; plan alternatives if needed.
Understand the basics of domain registration in the United States
Understanding the registry, registrar, and DNS will help you pick the best web address for your project.
What a domain name does: It acts as a human-readable address that maps, through the domain name system, to the servers and resources people need to reach.
Who governs the system: ICANN — the Internet Corporation for Assigned Names and Numbers — coordinates unique identifiers and accredits each domain registrar that sells and manages registrations.
User intent and what you’ll learn today
- How TLDs (top-level domains) like .com, .org, .app, and .dev affect policy, price, and availability.
- Why WHOIS may show contact information and what privacy options mean for U.S. registrants.
- Which roles matter: the domain registrar, the registry that runs a TLD, and the DNS provider that hosts authoritative servers.
Key terms
- gTLDs vs ccTLDs: Generic TLDs are broad (.com, .net); country-code TLDs target regions.
- Authoritative servers: They resolve names on the global system and affect speed and uptime.
- Assigned names numbers: Phrases like corporation assigned names refer to ICANN’s governance role.
Before you start: prerequisites, billing, and access
Confirm billing, project setup, and permissions so purchase and activation finish without hiccups.
Enable billing and required services with your registrar
Verify your payment method with the chosen domain registrar. Budget for the yearly cost shown at checkout. Cloud DNS hosting charges are separate if you pick that service.
Project setup and permissions when using Cloud Domains
Select or create a Google Cloud project and enable the Cloud Domains API. Enabling APIs requires the Service Usage Admin role (roles/serviceusage.serviceUsageAdmin).
The roles/domains.admin role includes domains.registrations.list and domains.registrations.create plus productrequirementsservice.requirements.check and .record for accepting Squarespace terms.
Timing, costs, and auto-renew expectations
Expect the registration to process in minutes after payment and email verification. Auto-renew is on by default, and you can turn it off later.
“Deleting a Google Cloud project does not cancel your registration; the address remains registered with the registrar.”
- Gather contact information and a complete postal address in advance.
- Note premium domains are not supported by Cloud Domains; choose alternatives if needed.
- Use IAM roles to control who has purchase and management access.
Choose the right domain name and TLD for your use case
Aim for clarity and trust. Pick a concise, easy-to-say address that fits U.S. customers and scales as your offerings grow. Test several spellings aloud and in social bios to avoid accidental misspellings.
Brand and keyword balance matters. Use a key term only when it reads naturally and does not weaken brand clarity. Short addresses work best in ads, email, and voice referrals.
Generic versus country-code and premium choices
Decide if a gTLD or a ccTLD (like .us) fits your goals. Industry-specific top-level domains can signal relevance, while .com still carries broad trust for U.S. audiences.
Option | Best for | Pros | Cons |
---|---|---|---|
gTLD (.com, .app) | Broad audiences, industry clarity | Recognition, flexible DNS features | Higher competition, cost varies |
ccTLD (.us) | U.S.-focused services | Local SEO signal, trust in region | Residency rules may apply |
Premium listings | Exact-match, high-value brands | Memorable, short | High cost; Cloud Domains does not support premiums |
Free domain bundles | New sites, hosting incentive | Low initial cost | Check renewal cost and ownership terms |
- If your first pick is taken, check availability for close variants or different top-level domains.
- Plan DNS needs (A/AAAA, CNAME, MX, TXT) and confirm the TLD supports DNSSEC or other security features you require.
- Remember Cloud Domains won’t sell premium domains; use another registrar if that inventory matters for your brand.
How to check availability and pricing for your desired domain
Start in Cloud Domains’ Console and enter your preferred label. The search shows live availability, current pricing, and suggested variants across TLDs so you can compare brand fit and cost quickly.
Command line and API options speed bulk checks. Use gcloud domains registrations search-domains SEARCH_TERM for suggestions. Then run gcloud domains registrations get-register-parameters DOMAIN_NAME to retrieve availability, supportedPrivacy, and yearlyPrice for the exact label.
For automated workflows, call registrations:searchDomains?query=SEARCH_TERM and retrieveRegisterParameters?domainName=DOMAIN_NAME. The API responses list availability and pricing so systems can filter candidates at scale.
- If availability is not AVAILABLE, try slight spelling variants, different TLDs, or short suffixes that preserve clarity.
- When a preferred label is taken, check reputable third party marketplaces or brokers, or pivot to a close alternative that keeps your brand voice.
- Confirm yearlyPrice and renewal rates before checkout; introductory fees can rise at renewal.
Note: Cloud Domains does not support premium inventory. If a target is premium, compare other registrars or adjust the label to a non-premium option. Record availability timestamps and complete purchase promptly once you decide.
how to register a internet domain name
Use the Cloud Domains interface to locate your ideal address, place it in the shopping cart, and review costs. Confirm the yearly price and renewal terms before continuing so there are no surprises at renewal.
Step-by-step: add to cart, review price, and proceed
In the console click Register domain, accept the Squarespace Terms of Service, and run a search. When a match appears, select add_shopping_cart and continue to checkout.
Choose DNS during checkout: Cloud DNS is recommended for Google Cloud users (note extra charges). Or enter at least two custom name servers if you use another host.
Provide required details and submit your registration
Select a privacy option: full privacy (redacted), limited public info for .com/.net, or fully public WHOIS data. Then enter registrant, admin, and technical contact details.
Include a valid postal address, email address, and phone number. Apply the same contact information across roles if that fits your situation. Accept terms, submit payment, and watch the registration move from REGISTRATION_PENDING to ACTIVE after email verification.
“Click the verification link in the email to complete activation; without it the registration may remain pending.”
- Search and add the selected address to your cart; review price and renewal.
- Pick DNS provider and privacy option.
- Enter contact information and submit payment.
- Verify email and confirm activation.
Step | Console action | Expected result |
---|---|---|
Search | Register domain → search term | Availability and price shown |
DNS choice | Select Cloud DNS or custom name servers | DNS provider set for later records |
Contact info | Enter registrant/admin/technical details | WHOIS and verification email generated |
Finalize | Accept terms, pay, verify email | State: REGISTRATION_PENDING → ACTIVE |
Tip: If you need bulk checks or automation, run registrations search-domains and get-register-parameters with gcloud, or use the API flows. For more search guidance, see this domain-name search guide.
Configure DNS: Cloud DNS vs custom name servers
Deciding between Cloud DNS and external providers shapes how queries reach your web hosting and email services.
Using Cloud DNS managed public zones and DNS settings
Cloud DNS is the recommended option for Google Cloud projects. Create a managed public zone with gcloud dns managed-zones create or use the managedZones.create API call.
The create call returns authoritative nameServers you must associate with the registration. The managed zone holds A/AAAA, CNAME, MX, and TXT records for site delivery and verification.
Pointing to third-party name servers and when to choose them
If you prefer third party DNS, choose custom name servers during checkout and enter at least two hostnames. Providers like Cloudflare or Amazon Route 53 often supply four host names for redundancy.
- Choose external servers when you need advanced traffic steering, integrated CDN, or specific compliance tools.
- Document TTLs, record purposes, and change owners so settings remain clear for operators.
- After activation, test resolution with dig or nslookup and confirm authoritative servers return expected records for your domain name.
Note: Cloud DNS has separate charges; compare performance, SLAs, and bundled features with other services before you decide.
Privacy and contact information: what ICANN requires
Choose privacy settings that match your trust and legal needs. ICANN requires accurate registrant details for accountability, but registrars offer three common options: private (contact data redacted), limited public info for .com and .net, or full public WHOIS.
What each contact record should include
Complete fields matter: supply a legal name, organization when applicable, a working email address, a reachable phone, and a full postal address that follows postal standards.
These fields support verification, recovery, and important notices that a domain registrar sends.
Company ownership and recovery best practices
When a domain represents a business, list the company as registrant rather than an individual. This prevents loss of control if staff change roles.
Use a group mailbox such as domains@yourcompany.com for the registrant email and enable registrar reminders so renewals and policy notices reach multiple people.
Policy changes and registry limits
Note that some top-level domains restrict privacy protection per registry rules. Also, starting August 2025 many generic TLDs will no longer require separate administrative or technical contacts under ICANN’s policy; ccTLDs will still require all roles.
“Keep your address and phone current, because registrars rely on these for important notices and recovery steps.”
For official ICANN guidance on registration data and obligations, see this ICANN FAQ on registration data.
Verification, activation, and post-registration setup
Watch your email after checkout: clicking the verification link triggers the change from REGISTRATION_PENDING to ACTIVE. Until verification finishes, the domain may not resolve publicly and some services will not accept it.
Email verification and activation
Click the link in the registrar’s message immediately. Expect the registration state to update in minutes after verification and backend processing.
If activation delays, check the registrar dashboard for payment flags or extra prompts that need attention.
Manage auto-renew and renewals
Auto-renew is enabled by default. Keep it on to avoid accidental expiry, or turn it off if your team uses a central renewal process.
- Record renewal dates in your calendar for rostered teams.
- Confirm billing and access rights so renewal payment succeeds.
Connect web hosting and configure DNS
Point A/AAAA records at your host, add CNAMEs for subdomains, and publish MX plus SPF/DKIM/DMARC TXT records for email reliability.
If you chose Cloud DNS: create a managed zone and add records there. If you chose custom name servers, use your third-party DNS panel to add equivalent records.
Troubleshooting common registration and DNS issues
Use dig or nslookup to confirm authoritative servers and record propagation. Many changes appear within minutes, but TTLs can extend propagation time.
- Verify payment and that the email confirmation was completed.
- Ensure registrar name servers match your DNS provider settings.
- Fix typos in hostnames or IP addresses and retest resolution.
“If a registration stays in REGISTRATION_PENDING, contact support with your order ID after verifying payment and email.”
Conclusion
strong, bring the project home by documenting settings and enabling auto‑renew so ownership stays intact. Confirm contact information and verification steps are complete.
Test resolution for your records and point services at your web hosting. Keep a short checklist that lists DNS records, billing dates, and recovery contacts.
Weigh any free domain offers against renewal costs and transfer limits. With clear records and regular checks, your domain name, domains, and domain names will serve your site reliably and scale with future use.
FAQ
What will I learn from this step-by-step guide?
You will get clear instructions on selecting a strong web address, choosing a top-level domain (TLD), checking availability, completing purchase with a registrar, and configuring DNS and privacy settings. The guide focuses on practical tasks and U.S.-centric considerations so you can set up email and hosting quickly.
What are the key terms I should know before starting?
Familiarize yourself with domain, TLD (like .com or .org), DNS (the system that maps addresses to servers), registrar (where you buy and manage domains), WHOIS (public contact records), and ICANN (the body that oversees global domain policies).
What billing and access details do registrars usually require?
Registrars ask for a payment method, billing address, and an account with proper permissions. If you use services like Google Cloud Domains, you must enable billing and grant project access to team members who will manage records or renewals.
How long does registration take and what are the costs?
Most registrations activate within minutes to a few hours after verification. Costs vary by TLD and registrar; expect common TLDs to cost from about – per year. Premium or country-code TLDs can run higher. Auto-renew helps avoid accidental expiration.
How do I pick a suitable address and TLD for U.S. audiences?
Choose a short, memorable label that matches your brand or keywords. Prefer .com for broad recognition; use .org for nonprofits or .us for U.S.-targeted projects. Avoid trademark conflicts and consider local search intent when selecting extensions.
What’s the difference between generic and country-code TLDs?
Generic TLDs like .com, .net, and newer gTLDs target global audiences. Country-code TLDs such as .us or .ca signal regional focus and sometimes have residency rules. Premium domains are high-value names that carry a larger upfront fee.
How can I check if an address is available and how much it costs?
Use a registrar’s quick search tool for instant availability and suggested alternatives. Advanced users can query availability and pricing via provider APIs or command-line tools like gcloud for supported services.
What options exist if the desired address is already taken?
Consider variations, other TLDs, or adding short modifiers. You can also contact the current registrant through WHOIS if listed, or look into marketplace listings where premium owners resell names.
What steps are involved in completing registration at checkout?
Add your chosen item to the cart, review the duration and price, enter contact details for registrant, admin, and tech roles, choose privacy options, accept registrar terms, and complete payment. The registrar then begins the provisioning process.
What contact details are required during signup and why?
Registrars need a name, email, postal address, and phone number for registrant, administrative, and technical contacts. ICANN requires accurate contact details for accountability and recovery, and for domain dispute processes.
Can I hide my contact information from public WHOIS?
Many registrars offer privacy or WHOIS protection that replaces public details with proxy contacts. For .com and .net, privacy services are common; some country-code TLDs restrict privacy. Verify options and fees before purchase.
What is the role of registrant, admin, and technical contacts?
The registrant owns the address legally. The administrative contact handles policy and billing issues. The technical contact manages DNS and server settings. Keep these roles updated for quick recovery and management.
How do I configure DNS after activation?
Use your registrar’s DNS panel or a managed DNS provider like Cloudflare or Google Cloud DNS. Create A, AAAA, CNAME, MX, and TXT records as needed to point the label at hosting, email, and verification services.
When should I use registrar DNS versus third-party name servers?
Use registrar DNS for simple sites and convenience. Choose third-party name servers for advanced features like global CDN integration, traffic routing, or enhanced security controls. Pointing to external name servers requires updating NS records at the registrar.
What verification steps are required after purchase?
Registrars often send an email for contact verification. Complete that step to move from pending to active status. Some TLDs also require additional documentation. Check the registrar’s dashboard for status and tasks.
How do I enable or disable auto-renew, and why does it matter?
You can toggle auto-renew in your account settings. Enable it to prevent accidental loss of ownership. Disable if you plan to let the address expire. Keep payment methods current to ensure successful renewals.
How do I connect hosting and email after getting the label?
Point A records to your web host’s IP, add MX records for email hosting like Google Workspace or Microsoft 365, and set any required TXT records for SPF, DKIM, and verification. Your hosting or email provider gives exact values.
What recovery steps help if access or ownership is lost?
Maintain accurate contact info, enable two-factor authentication, and keep billing methods updated. If you lose access, contact the registrar’s support and provide proof of identity and payment history to recover control.
What common registration or DNS problems might I face?
Expect delays from unpaid invoices, failed email verification, propagation lag for DNS changes (usually up to 48 hours), and misconfigured records. Use WHOIS and DNS lookup tools to diagnose and contact support when needed.
Are there upcoming policy changes I should watch for?
Watch ICANN announcements and registry updates for generic TLD policy shifts, contact role requirements, and privacy rules. Registrars typically post policy alerts affecting renewals, transfers, and WHOIS access.